In media: share your progress
Use press release channels to take business news beyond your own website. Specific, verifiable announcements give people more information to evaluate your brand.
Don’t let competitorsget all the attention.
A great business deserves to be discovered. Take your news beyond your own website. Build visibility and give customers more reasons to trust you when they search, compare, and choose.
From US$79 · Per release · Your brand, your direction
Put your news on the media map.
AP NewsMedia Spotlight
USA TodayMedia Spotlight
BarchartMedia Spotlight
StreetInsiderMedia Spotlight
YahooGlobal Presence
Business InsiderGlobal Presence
Digital JournalGlobal Presence
Toronto SunGlobal Presence
Selected package channels shown. Publication requires approval; these logos identify outlets and do not imply an endorsement of Vokolla.
Your ad earns a click.What does the search reveal?
You paid to get their attention. Then they search for your brand. Do they find evidence of your expertise—or a competitor’s story?
When useful information is hard to find, a hard-won click can become someone else’s opportunity. Give people something to discover beyond your next ad.
An illustrative customer decision journey
- 01
Notice your ad
“This product looks interesting.”
- 02
Search your brand
“Is this business credible? Who else mentions it?”
- 03
Compare and decide
“Do I have enough reasons to choose it?”
Let every releasekeep introducing your brand.
Send your message out. Give customers a way in. News across different websites can work like a team introducing your business across time zones—even while you focus on running it.
24/7
Public content can be accessed around the clock
Introduce you
Your products, progress, and expertise give new audiences another way to discover you.
Explain your value
Facts, details, and brand stories help answer the questions people ask before buying.
Open a conversation
Give interested readers a reason to explore your business and take the next step.
The marketing-team comparison describes potential ongoing visibility. Retention depends on each publisher; permanent availability, traffic, and sales are not guaranteed.
One announcement.More ways to be discovered.
People find businesses in more places than ever. Give your brand useful, credible information worth finding.
In search: build a presence
Publish useful information about your products, business, and expertise. Build content that can be discovered, alongside the attention you earn through advertising.
In AI: provide a source
Public, accurate, well-structured content can give web-connected AI systems information to retrieve. Start with something worth referencing, rather than a promise of automatic recommendations.
Publication is different from editorial endorsement. Search indexing, rankings, and AI citations are determined by the respective platforms.
You don’t need a headline eventto have news worth sharing.
Turn real business progress into news people can understand and remember. Build recognition through useful, consistent updates.
Product launches
New products, features, or collections. Explain the problem they solve for customers.
Company milestones
Anniversaries, business progress, and team developments. Share how your business is growing.
New markets
A new region, store, or location. Let the people you want to reach know you are there.
Research & insights
Original data, industry observations, and first-hand experience. Add your perspective to the conversation.
Events & partnerships
Exhibitions, forums, and confirmed collaborations. Share meaningful connections with relevant audiences.
Product & service updates
Better service, improved experiences, and significant updates. Give customers a reason to look again.
Announcements must be newsworthy and meet publisher content and industry guidelines.
Start with one release.Take your brand further.
Four packages for different stories and goals. Choose the distribution scope that makes sense for your business.
Brand Starter
For first releases and everyday business news
US$79
USD / per release
Multi-site distribution
- Company and product announcements
- General distribution network
- Publication link report
Start building a presence beyond your own website.
Ask about this packageWider Reach
For launches and ongoing brand communication
US$129
USD / per release
500+ outlet network
- Broader general media coverage
- TV and radio affiliated websites
- Publication link report
Give important updates more opportunities to be discovered.
Ask about this packageMedia Spotlight
For major announcements and milestones
US$499
USD / per release
500+ outlet network
- AP News · USA Today
- Barchart · StreetInsider
- General distribution and link report
Add four named media channels to a broader distribution package.
Ask about this packageGlobal Presence
For brands focused on North American audiences
US$659
USD / per release
300+ outlet network
- Yahoo · Business Insider
- Digital Journal · Toronto Sun
- Stricter editorial review
A different media mix. Some pages show Newsfile attribution; this is not an add-on to Media Spotlight.
Ask about this packagePrices are in USD, planned per release. Network counts are indicative; placements depend on editorial approval and outlet availability. Online payment and automated submission are not open yet. Contact us to confirm scope and next steps.
Your brand.Your next move.
You don’t need a large PR budget to start planning media outreach. Define your news, budget, and audience, then make the next decision with a clear direction.
Prepare your news
Outline your business, announcement, and audience. Save your brief and develop it at your own pace.
Choose your package
Compare media networks against your budget and goals. Give every announcement a clear direction.
Confirm next steps
Discuss requirements, channels, and timing by email. Review the important details before any formal submission.
Self-service publishing and automated workflows are being connected. For now, prepare a brief, compare packages, and enquire by email.
Ready to make your move?A few things to know.
Can I pay and publish automatically today?
You can compare four packages, prepare a local brief, and email support@vokolla.com. Accounts, online payment, and automated submission are not open yet. The planner does not create an order or send drafts to us or publishers.
Will my release stay online forever?
Published news may remain accessible and become part of your longer-term brand presence. Retention, changes, and removal depend on each publisher. Permanent or ten-year availability is not guaranteed, and content can become outdated.
Does publication mean a media endorsement?
Press release channels on recognized media sites provide places for your information to appear. Distribution is different from independent reporting, editorial recommendation, or certification. Content is presented in its actual publication format.
Are Google rankings, AI citations, or customers guaranteed?
These are outcomes to work toward, not something a single release can guarantee. Search and AI platforms decide what to index, rank, and cite. Enquiries and sales also depend on your product, content, website, and market.
What can I publish?
Newsworthy, factual announcements such as launches, milestones, expansion, research, events, and partnerships. Publisher guidelines apply; not every advertisement, industry, or topic qualifies. Language availability and specific restrictions must be confirmed before publication.
How do the packages differ?
The main differences are media mix and distribution scope. Brand Starter suits routine news; Wider Reach expands general coverage; Media Spotlight adds named outlets such as AP News and USA Today; Global Presence uses a different network with a North American focus and stricter editorial review.
Be the next brandthey remember.
Don’t leave all the attention to competitors. Start with news worth sharing—and give customers another reason to discover you.