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Compare · Business Wire

Vokolla vs Business Wire: prices, how you buy and who each is built for

Vokolla Editorial Team·Published ·Facts checked

In short

Business Wire publishes one price, US$475 for 400 words on a US local circuit; longer releases, wider circuits, photos, video and translation are priced on top, and you request a quote or start an application before you send. Vokolla publishes a price for every package, from US$69, you buy it online yourself, and up to 1,200 words and three images are included. We read both sites on 5 November 2026.

What Business Wire is and who it is built for

Business Wire is a newswire. Its pricing page sets out plans for PR, investor relations and agency teams, says a release goes out through AP, AFP and 92,000+ media points and is published in full on businesswire.com, and counts more than 26,000 companies as customers. For investor relations teams it describes circuits that include the disclosure destinations, financial systems and investor media that filings require.

Its plans and circuits are organized around those teams: investor relations calendars for earnings and filings, and one account for an agency’s several clients.

What Business Wire publishes about its prices

One figure is on the page: from US$475. Business Wire says its team confirms the full cost before anything is distributed, and that you receive it before the release is sent.

Business Wire pricing as published on its own site, read on 5 November 2026 (US$)Scroll sideways to see the whole table.
What you buyWhat the page saysPublished price
One release, US local circuit400 words; editorial review, linked logo, analytics report and 24/7 support includedFrom US$475
Each extra 100 wordsLonger releases are billed in 100-word incrementsNot published; quote on request
Regional, national and international circuitsUS local, regional and national circuits each have a starting price; international circuits are priced by marketNot published; quote on request
Photos, video, other multimediaPriced per assetNot published; quote on request
TranslationPriced per languageNot published; quote on request
Flat-rate packagesFive or eight US non-earnings releases with unlimited word count on a local, regional or national circuitNot published; quote on request

How you buy from Business Wire

The page offers two routes. For a single release you choose “Request a Quote” or “Start Your Application”. For teams that send monthly or quarterly, Business Wire builds a distribution plan with you, priced around your release cadence. Either way its team confirms the cost and the circuit before distribution, and its editors review the release before it goes out.

Releases are accepted around the clock and can be scheduled for a set date and time or sent when review is finished. The pricing page does not mention a free release or a trial.

A 400-word release, side by side

Business Wire and Vokolla, from each company’s own pages (checked 5 November 2026)Scroll sideways to see the whole table.
Business WireVokolla
Price on the websiteFrom US$475 (400 words, US local circuit); the rest by quoteUS$69, 129, 379 or 659 per release, by package
Length400 words in the starting price; more in 100-word incrementsUp to 1,200 words and three images in every package price
How you buyRequest a quote or start an application; the team confirms cost and circuitChoose a package, pay by card or credits and submit online; no quote, no sales call
Subscription or contractPer release, or a plan built with its team for regular sendersNone; credits never expire
Free optionNone mentioned on the pricing pageOne free release every 30 days, no card needed
Review before publicationEditorial review before distributionEditor review, usually within 24 hours of payment
Report afterDetailed analytics report with every releaseFull report listing every live link, as Excel or PDF
Built forPR, investor relations and agency teams, including earnings and disclosure circuitsBrands, founders and growing businesses announcing launches, partnerships, milestones and events

On price alone, Brand Starter at US$69 is US$406 below Business Wire’s starting price, and Premium Media at US$379, which adds AP News, USA Today, Barchart and StreetInsider to the Global Reach network, is US$96 below it. Every Vokolla package’s outlet list is public on the media list, so you can see what each price buys.

What a press release does for your business

A release is how a business puts a launch, partnership or milestone on the record with a date on it. Buyers checking a supplier before they reply, and partners doing their homework, search your name first, and a news page about the announcement is what they find.

In October 2026 our own Premium Media releases went live on USA Today’s press-release section about 39 and 67 minutes after we submitted them, and both pages were in Google’s index when we checked on 4 November 2026. Rankings and AI answers depend on many factors, so we report what we saw rather than promise it; the guide to how distribution works shows what to check in any report.

Why publish with Vokolla

Business Wire starts from a quote; Vokolla starts from a price list. If you want to know what the release will cost before you talk to anyone, the list is all on one page.

  • Public, low prices: one price per release, from US$69 (Brand Starter) to US$659 (Global Impact); Global Reach, Podcast Reach and DoFollow Links are US$129 and Premium Media is US$379. No quote, no sales call and no subscription; see every package and price.
  • Self-service and in your hands: you write or upload the release (up to 1,200 words and three images at the package price), choose the package and the publishing time, and follow each step in your account.
  • A free release every 30 days: reviewed by our editors, published on up to five news sites, live links emailed, no card needed. Write your free release.
  • Editors before, a report after: our editors review every release before it is published, usually within 24 hours of payment, and a full report lists every live link, downloadable as Excel or PDF.
  • Payment by card or with credits that never expire, with invoices in your account; the partner media list names every news site in each package.

Not sure which package? Brand Starter (US$69, 300+ news sites including openPR) suits a first release or everyday news; Global Reach (US$129, 500+ news sites including 100+ TV and radio station sites) suits launches; Premium Media (US$379) adds AP News, USA Today, Barchart and StreetInsider; Global Impact (US$659) is built around 20+ high-traffic outlets such as Yahoo, Business Insider, National Post and The Globe and Mail.

Start with the free release or pick a package, and see all Vokolla prices side by side.

More comparisons

The same checks for the other services, each read from the company’s own pages on 5 November 2026.

Vokolla pages for this step

  • Free press release →One free release every 30 days on news sites, after editor review.
  • Packages →Six packages from US$69 to US$659 per release, each with a report of the live links.
  • Pricing →Every package’s public price, reach and what it includes, side by side.
  • Media list →Every news site in each package, with Domain Rating and monthly visits.

Sources

Written and checked by the Vokolla editorial team. Vokolla is one of the services compared. Every competitor price and fact is taken from that company’s own website on the date shown in the sources, with the page address, and is re-checked every quarter; where we describe in plain words how something works, that is our reading of the page. Prices change, so confirm on the company’s page before you decide. Results quoted for Vokolla come from our own releases. Search rankings and AI answers depend on many factors, so no distribution service can guarantee them. Company and product names belong to their owners and are used only to identify them.