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Vokolla vs PRWeb: pricing, plans and how you buy

Vokolla Editorial Team·Published ·Facts checked

In short

PRWeb, owned by Cision, publishes four plans: US$120, US$245, US$360 and US$480 per news release, bought online after you create a free account. What changes between plans is syndication, a journalist email list and turnaround time (48 hours or 24). Vokolla publishes six packages from US$69, with up to 1,200 words and three images in each, and one free release every 30 days. We read both sites on 5 November 2026.

What PRWeb is and who it is built for

PRWeb calls itself an online news and press release distribution service and says on its FAQ page that it is owned by Cision US Inc., the company that also owns PR Newswire. Its “who uses it” page speaks to small business owners and says thousands of organizations use PRWeb.

PRWeb sells by the release, online: a published price, a free account and four plans that differ in how far the release is pushed.

What PRWeb publishes about its prices

Four plans, each priced per news release, with unlimited media assets in every one. The plans build on one another.

PRWeb plans as published on its pricing page, read on 5 November 2026 (US$ per news release)Scroll sideways to see the whole table.
PlanPriceWhat the plan addsTurnaround
BasicUS$120Search visibility: relevant keyword tagging by its editorial team48 hours
StandardUS$245Syndication to a network of 1200+ websites powered by PR Newswire48 hours
AdvancedUS$360Email distribution to one industry-curated journalist list, proofreading by its editorial staff, enhanced network24 hours
PremiumUS$480Distribution to Sovrn’s content recommendation network, which connects the message with bloggers24 hours

PRWeb’s guidelines say a release should run between 300 and 800 words. We found no published price for extra length, multimedia or translation, so treat the plan price as the base and ask before you add anything.

How you buy PRWeb

Self-serve. You create a free account, choose “Purchase Release” in the News Management Console and complete the payment. There is no quote step. The pricing page does not mention a free release.

One thing to check on the plan you pick is the turnaround time. The pricing page lists 48 hours for Basic and Standard and 24 hours for Advanced and Premium, so for a release with a date on it, choose the plan that fits the day you need.

PRWeb and Vokolla side by side

PRWeb and Vokolla, from each company’s own pages (checked 5 November 2026)Scroll sideways to see the whole table.
PRWebVokolla
Price on the websiteUS$120, 245, 360 or 480 per release, by planUS$69, 129, 379 or 659 per release, by package
How you buyFree account, then purchase onlineFree sign-up, then choose a package, pay by card or credits and submit online
Length and imagesUnlimited media assets; guidance of 300 to 800 wordsUp to 1,200 words and three images in every package price
Subscription or contractPer releaseNone; credits never expire
Free optionNone mentioned on the pricing pageOne free release every 30 days, no card needed
Turnaround48 or 24 hours, by planEditor review, usually within 24 hours of payment
Report afterNot described on the pricing pageFull report listing every live link, as Excel or PDF

Package for package: Vokolla’s Brand Starter at US$69 is US$51 below PRWeb Basic; Global Reach at US$129 is US$116 below Standard; Premium Media at US$379, which adds AP News, USA Today, Barchart and StreetInsider, is US$101 below Premium. Global Impact at US$659 is priced above PRWeb Premium and is built around 20+ high-traffic outlets such as Yahoo, Business Insider, National Post and The Globe and Mail. The networks differ, so read each one’s outlet list before you decide.

What a press release does for your business

A release carries your website link out to news sites, so readers and search engines meet your brand on a page that carries a date and your own wording before they reach your homepage. Which links carry follow attributes depends on the outlet, and the report for your package shows what you got.

Our own release on the DoFollow Links package went live on the wire about four minutes after submission (25 October 2026), and when we checked on 4 November every one of its live pages carried followed links to vokolla.com. Rankings and AI answers depend on many factors, so we report what we saw rather than promise it; the guide to how distribution works shows what to check in any report.

Why publish with Vokolla

PRWeb and Vokolla are both online, per-release services with public prices. Vokolla starts lower and adds a free release every 30 days.

  • Public, low prices: one price per release, from US$69 (Brand Starter) to US$659 (Global Impact); Global Reach, Podcast Reach and DoFollow Links are US$129 and Premium Media is US$379. No quote, no sales call and no subscription; see every package and price.
  • Self-service and in your hands: you write or upload the release (up to 1,200 words and three images at the package price), choose the package and the publishing time, and follow each step in your account.
  • A free release every 30 days: reviewed by our editors, published on up to five news sites, live links emailed, no card needed. Write your free release.
  • Editors before, a report after: our editors review every release before it is published, usually within 24 hours of payment, and a full report lists every live link, downloadable as Excel or PDF.
  • Payment by card or with credits that never expire, with invoices in your account; the partner media list names every news site in each package.

Not sure which package? Brand Starter (US$69, 300+ news sites including openPR) suits a first release or everyday news; Global Reach (US$129, 500+ news sites including 100+ TV and radio station sites) suits launches; Premium Media (US$379) adds AP News, USA Today, Barchart and StreetInsider; Global Impact (US$659) is built around 20+ high-traffic outlets such as Yahoo, Business Insider, National Post and The Globe and Mail.

Start with the free release or pick a package, and see all Vokolla prices side by side.

More comparisons

The same checks for the other services, each read from the company’s own pages on 5 November 2026.

Vokolla pages for this step

  • Free press release →One free release every 30 days on news sites, after editor review.
  • Packages →Six packages from US$69 to US$659 per release, each with a report of the live links.
  • Pricing →Every package’s public price, reach and what it includes, side by side.
  • Media list →Every news site in each package, with Domain Rating and monthly visits.

Sources

Written and checked by the Vokolla editorial team. Vokolla is one of the services compared. Every competitor price and fact is taken from that company’s own website on the date shown in the sources, with the page address, and is re-checked every quarter; where we describe in plain words how something works, that is our reading of the page. Prices change, so confirm on the company’s page before you decide. Results quoted for Vokolla come from our own releases. Search rankings and AI answers depend on many factors, so no distribution service can guarantee them. Company and product names belong to their owners and are used only to identify them.